Summary ResumeView a brief resume above, with some additional info below. For a detailed resume, contact Becca below. Let's Chat Digital InnovationFrom implementing new tools, to content strategy, to training staff on the best times to post announcements. Design StrategyFrom combining two flagship brands, to hiring UX/UI designers, to initial design concepts. Complete Product LifecycleFrom ideation to go-to-market, Becca has led product and design teams through the entire lifecycle of product development. Competitive AnalysisFormal research, document writing, proposal creation, and presentation, including Amazon’s “Working Backwards”/PRFAQ documentation process. Customer ObsessionPersona development, interviews, surveys, data analysis, and highly empathetic with a knack for identifying where hangups might be. Leadership and ManagementManagement in sales, product, design, program management. Presentations to boards, executives, advisers, and investors.
